Simplicity itself – A notebook purely for writing.
When you “note” something, you are actively perceiving or noticing certain features.
In the course of their daily lives people note their perceptions in words, diagrams or pictures. A notebook is the medium that people use to record their perceptions, and our hope is that it is always close at hand for the user to open and write in.
When you write something down, you want to record and maintain the feeling of the moment. That is why our notebooks are simplicity itself.